The Artist's Guide to Marketing Yourself and Networking in Second Life

The Artist's Guide to Marketing and Networking in Second Life

By Jeffrey Lipsky from ArtCalendar (The business magazine for visual artists)

In this article, we’re going to explore some ways you’ll be able to hit the ground running with marketing yourself in SL’s virtual art scene. There are many similarities to real life when it comes to presenting yourself to the inworld audiences of curators, collectors and other artists. For instance, there’s no better way to get your art in front of the right people than through word-of-mouth and networking. Incorporating both virtual and real world sensibilities into your marketing plan can be a powerful combination.

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More on Jeffrey Lipsky a.k.a. Flithy Fluno

The New York Times | Filthy Fluno: Portrait of an Artist as an Avatar

Portrait of an Artist as an Avatar
How a struggling Boston painter finally found success through his alter ego -- a hip, virtual-world art-scene maker.

CERTAINLY, FILTHY FLUNO is not the first artist to realize that in order to sell his paintings, he needs to sell himself. He does, however, work at it with impressive zeal. Every day he makes new friends and cultivates new contacts, edging himself and his work — a collection of expressionistic oil paintings and vibrant, graffiti-laced pastels — just a little bit farther into a universe that to others might appear huge and indifferent, but as Filthy sees it is stuffed with possibility and also potential customers. To this end, you will often find him wandering around art openings and dance parties, dressed in a spiffy suit and pair of sneakers, trying earnestly to chat up every person in the room.

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On Second Arts: http://secondarts.wordpress.com/2009/03/06/congrats-to-filthy-fluno/

On New World Notes: http://nwn.blogs.com/nwn/2009/03/the-abstract-avatar.html