Brad Reason (Doubledown Tandino) - Second Life/Virtual Worlds DJ, Music, Events, & Marketing Bio, Press, & Awards - 3.2010 Update

Brad Reason, also known as Doubledown Tandino in Second Life and other virtual worlds, is a multi-talented solution provider and niche specialist in the development of live music, entertainment, and events for immersive environments and emerging social media internet outlets.

In the real world, Brad has over a decade of experience creating, producing, and performing at corporate, promotional, and music events.  He has been bringing these facets of skills onto the web and into virtual worlds for real life and second life companies such as IBM, AMD, Intel, CBS, Orange, Electrolux, Playboy, Remedy Communications, Princeton University, Electric Sheep Company, Muse Isle Connection, Menorca and many more.

Brad has several aspects he brings to the project which make him a expert in his field.  The first feature to Brad's full package includes marketing and advertising, utilizing the inworld environments, new media, social media, web 2.0, new technologies, and graphic design.  The second feature is the follow through and bringing the project to realization through real-time events, music performance, live DJ, promotional emceeing, and branding.  Many corporations, companies, and clients have ideas, and Brad knows how to turn those ideas into realities, surpass goals, and exceed expectation.  He has a catalog of references and recommendations which can be viewed at: http://www.linkedin.com/in/bradreason

Brad has a unique skill-set, a variety of talents, and experience which most others do not have.  He is a creative go-getter, and is constantly bringing new imaginative ideas to the table.

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Press and Awards:

CNN interviews Brad Reason: "Best Jobs: Second Life DJ" (2010):
http://money.cnn.com/video/news/2010/02/23/n_second_life_dj_virtual_work.cnnmoney

BlazingMinds: "Who the Band: Brad Reason" (2010):
http://blazingminds.co.uk/whos-band-brad-reason/

FreePlayVL: "Music in 3D - Virtually Live Music is Social Media" (2010) - http://freeplayvl.wordpress.com/2010/02/01/virtually-live-music-is-social-media/

Cybergrrl Oh interviews Doubledown Tandino on Rezzed.TV (2009)
http://rezzed.tv/2009/11/cybergrrl-oh-living-a-2nd-life-episode-21-doubledown-tandino/

Doubledown Tandino wins Live Music Entertainment Award for "Best Live DJ" (2009):
http://lema-awards.com/home/index.php?option=com_content&view=article&id=22&Itemid=29

Japan Inc Magazine: "The Music Industry: Real Music for a Virtual World" (2009):
http://www.japaninc.com/mgz86/real-music-for-virtual-world

Reason.TV: Drew Carey interviews Doubledown Tandino (2008):
http://reason.tv/video/show/480.html

Reuters features Doubledown Tandino's music event "Delicious Dish" (2008): http://secondlife.reuters.com/stories/2008/04/04/this-weeks-events-from-the-avastar-22/

"Tonight Live With Paisley Beebe" (2008):
http://www.slcn.tv/tonight-live-paisley-beebe-16mar08

The Avastar - "Raving for Charity" (2008):
http://djdoubledown.blogspot.com/2008/05/raving-for-charity-avastar-may-2nd.html

Doubledown Tandino wins Electrolux Grant Program (2007):
http://millionsofus.com/blog/archives/358

Electrolux & Millions of Us Honor Doubledown Tandino as DJ Innovator (2007): http://millionsofus.com/blog/archives/343

The Avastar: Intel's "Second Fest" - Doubledown Tandino featured with Pet Shop Boys (2007): http://djdoubledown.blogspot.com/2007/07/doubledown-in-avastar-7-6-07.html

The Avastar: DJ Festival produced by Doubledown Tandino (2007):
http://djdoubledown.blogspot.com/2007/05/taken-from-avastar-may-4th-2007-httpthe.html

Metaverse Messenger: "Doubledown Tandino: Resident of the Week" (2007): http://djdoubledown.blogspot.com/2007/10/doubledown-tandino-metaverse-messengers.html

Feature in URB Magazine (2007):
http://djdoubledown.blogspot.com/2007/06/its-typical-friday-night-at-club.html

Baltimore Sun - "Making A Living in the Virtual World" (2007):
http://djdoubledown.blogspot.com/2007/10/making-living-in-virtual-world.html

Baltimore Sun - "Finding your New Self" (2007):
http://djdoubledown.blogspot.com/2007/03/finding-your-new-self-in-online-world.html

"Groundbreaking SL into RL Mixed Reality Jazz Show" (2007):
http://djdoubledown.blogspot.com/2007/01/groundbreaking-sl-into-rl-live-weekly.html

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Links

Facebook: http://www.facebook.com/DJBradReason
Blog: http://DJDoubledown.blogspot.com
Portfolio: http://Bit.ly/RavelongPortfolio
LinkedIn: http://linkedin.com/in/bradreason
Twitter: http://Twitter.com/Ravelong
Original Music: http://ReverbNation.com/BradReason

Graphic Design and Virtual World Photography: http://www.flickr.com/photos/bradreason
Second Life Office/Company: Ravelong Productions: SLURL: http://slurl.com/secondlife/Muse%20Isle%20NorthEast/204/205/26

Tron: Legacy!! Official Trailer Released

Tron Legacy is a 3D high-tech adventure set in a digital world that's unlike anything ever captured on the big screen. Sam Flynn (Garrett Hedlund), the tech-savvy 27-year-old son of Kevin Flynn (Jeff Bridges), looks into his father's disappearance and finds himself pulled into the same world of fierce programs and gladiatorial games where his father has been living for 25 years. Along with Kevin's loyal confidant (Olivia Wilde), father and son embark on a life-and-death journey across a visually-stunning cyber universe that has become far more advanced and exceedingly dangerous.

SL Shakespeare Company Changes Its Name to Metaverse Shakespeare Company

SL Shakespeare Company Changes Its Name to Metaverse Shakespeare Company
by: Lora Constantine

The SL Shakespeare Company (SLSC) today has finalized its name change process, and will now officially be known as The Metaverse Shakespeare Company (MSC).
“In its three years, the SL Shakespeare Company has accomplished its goal of spreading Shakespeare throughout SL via reviving his theatre and architecture on SL, and promoting affiliate events, from discussion groups to Renaissance music to non-SLSC sims,” said Ina Centaur, Artistic Director of the Metaverse Shakespeare Company. “Our new brand name better reflects our expanded mission to take Shakespeare to the metaverse—beyond just Second Life, but also OpenSim, WOW, Entropia, and other multiuser virtual worlds. Moreover, it frees up the general name of ‘SL Shakespeare’ for others to use, to continue to imbue SL with that aqua vitae of Shakespeare.”

READ THE FULL STORY HERE

Website: http://mshakespeare.com
Press Center: http://mshakespeare.com/press
Blog: http://blog.mshakespeare.com
Playbills: http://playbills.mshakespeare.com
Programmes: http://programmes.mshakespeare.com

AvatarsUnited.com

I'm just pointing out AvatarsUnited.com.   It's not that I especially like the site.  Whether it is owned by Linden Lab now, or how it was before, it's just another social networking site in the long line of social networking sites.  The influx of Second Life users to dabble on the site and use the SL Blip HUD inworld is astounding though.  ...and that's what makes a social network thrive.  Right now, AvatarsUnited is hopping.  Whether we find use out of it remains to be seen.

Facebook has stood firm declaring all users need to be their real life personae, and not Second Life avatars, or else they will delete your FB account... so perhaps AvatarsUnited.com is a fresh start on a social network new media site for avatars.

I do hate the buy-coins scam section though.  LL needs to remove that from the equation of the site to have it gain any future credibility.

I have started the non-group "What the Hell are We Doing Here" on the site.  You are welcome to join it.


----

Linden Lab acquires Avatars United
Via Massively:


In a move that will no doubt perplex, flummox and befuddle many media commentators and technology columnists who erroneously believed that Second Life was a Web 2.0 social networking tool, Linden Lab has acquired social networking site, Avatars United (and developers of same, Enemy Unknown AB). This also has the side-effect of shooting down any semblance of Wallace Linden's identity piece last week being an overture of a conversation, instead making it look like the usual introduction to a Linden Lab fait accompli.
We've written about Avatars United on a couple of previous occasions, but never really had much call to get involved ourselves.

Improving The Virtual Event User Experience

Improving The Virtual Event User Experience
by Dennis Shiao of It's All Virtual

The Airport Experience

To get to your flight, one embarks on a journey through the airport.  First, you park your car (or arrive via mass transportation).  Then you take an elevator, walkway or escalator and arrive at your terminal.  From there, you use a self service kiosk to check in to your flight and receive your boarding pass.  Perhaps you check in an item of luggage or two.  Then, you enter the security checkpoint line and have your carry-on items (and yourself) screened.

Once through, you walk towards your assigned gate, while stopping (if needed) to use the restroom, purchase a snack or pick up some reading material for the flight.  Once that’s all done, you may sit at the gate and relax for a bit before your flight takes off.  All in all, quite a complex journey – and, you’re no closer to your destination!  Believe it or not, however, the airport has provided subtle “tools” to make this journey a bit more efficient.

In the midst of one such journey (on a recent business trip), I drew comparisons between the airport experience and the virtual event experience.  Here are some tactics used at the airport that may improve the user experience for virtual events:

READ THE FULL ARTICLE on IT'S ALL VIRTUAL

5 Ways to Capitalize on James Cameron's "Avatar" in Virtual Worlds

Ever since James Cameron's "Avatar" hit the theaters, metaverse users have been finding ways to incorporate his movie into virtual worlds.  As I mentioned yesterday, many are jumping on the boat and turning blue to ride the "Avatar" coat-tails.  It seems that all you need to do is turn whatever you were selling into the color blue, and you've got yourself a Genuine Authentic Official Pandora-Na'Vi-Avatar thingamabob.

Massively wrote a great follow-up on this hoopla called "The Sea Monkey experience of Avatars"

"Virtual environments can be beautiful, can exhibit grace, and can be immersive and fascinating and useful in all sorts of different ways ... but if you've got the 'Avatar blues', it's like buying Sea Monkeys and getting Artemia salina × nyos.

We don't expect actual user-retention in any virtual environment to rise significantly in the wake of this. We expect that the number of retained Pandora-piners will be about the same percentage as retention for pretty much any other general demographic. Sea Monkeys can be pretty awesome, make no mistake. They just might not be what you really want.

In the meantime, there's a lot of designers across several virtual environments who are making a lot of money copying skins, designs and settings from the film."

Here is my list of 5 ways you can try to make a buttload of cash by riding the blue glowing wave of "Avatar" and it's popularity.

1) Turn the crap you were selling into the color blue (and make it glow!).

That's right... any content you were selling before can now be official Na'vi "Avatar" content by changing it to the color blue, making it glow, and by changing the title of the object.   Look, I did it here:

What was once a wood box called "Object" is now

an Official "Avatar" glowing blue prim called:

"Pandora's Box" ... on sale now....

(If you would like the x-rated version, 

these Na'vi prims are also for sale at Zindra, 

coincidentally also named "Pandora's Box")

2) Change the avatar skins you were selling to the color blue.

If you were a skin designer or avatar designer, all you have to do is add blue versions to your product line... and of course, call those skins "Na'vi"

Hot "Avatar" tail.... mmm...

In case the designers out there are wondering, the code for Na'vi skin is

H: 203  |  S: 63  |  B: 69  |  R: 66  |  G:  134  |  B:  177

3) Create a Na'vi role-player group. Then create a role-player test in order to gain exclusive entry.

Similar to the Bloodlines business model:  Create a role-player group, something like Na'vi of Second Life or Pandora Roleplay. Then, in order for avatars to become official members of the Na'vi role-player clan, they will have to shop and purchase the Na'vi avatars, and Pandora pixels in order to gain exclusive access into the group.

"I just need to buy 10 more spirits from the Sacred Tree of Souls, 

then I know they'll let me in."

4) Redesign the spaceship you were selling to look like the mercenary helicopters from the movie.

Remember that rocket ship or helicopter you once made?  Well strap on two large ceiling fans to the side, and now you have a human mercenary ship from the movie ready to be sold.

 

5) Advertise on your website (and make sure the ad has a picture of a blue avatar in it).

Finally, of course.... keep plugging! Advertise the blue.  Ride the blue wave.  Anything that is blue and says "avatar" on it is a gold mine in clicks

---

Although this blog post is meant to be tongue-and-cheek, I am also trying to point out that the creativity and imagination within a virtual world, and within people's minds, can be limitless. The new "Avatar" designs appearing in Second Life are quite detailed and expertly crafted. For example, "Pandora - Na'vi ' Planet Avatar" on the Pegase sim did a great job.

However, Second Life is practically limitless.  Second Life has been around for 6 years!!  Anything can be created, and usually, anything and everything IS created....  but, don't sell yourself short by jumping on the "Avatar" Na'vi bandwagon.  "Avatar" is James Cameron's brain-child.  Why copy it?  Why not create a world of your own using Second Life (or Open Sim, or any virtual world platform) to explore your own creative, artistic, and imaginative ideas?  Sure, the movie "Avatar" is hot right now, but it's only one of many options.  Use your own brain power to create, and not to copy and sell.

The 5 Science Fiction Tales That Made Us Love Virtual Reality

The 5 Science Fiction Tales That Made Us Love Virtual Reality

For almost as long as there has been science fiction, there's been virtual reality, teaching us about worlds inside machines before we even knew what the internet was. Here are five of the earliest, and best, VR stories we grew up with.

[CHECK OUT THE 5 SCIENCE FICTION TALES (and videos) THAT MADE US LOVE VIRTUAL REALITY HERE]

Doubledown Note:  Unfortunately there is no mention of Snow Crash by Neal Stephenson

Every Second Lifer knows that "Snow Crash" is truly the originator of the concept of "Virtual World" and "Metaverse." 

Film adaptation of Snow Crash??
The novel was optioned shortly after its publication and subsequent success, although it has never progressed past pre-production. John Raffo and Jeffery Nachmanoff both completed drafts under the supervision of director Marco Brambilla while the project was set up at Touchstone Pictures and Kathleen Kennedy's production company, but due to the large budget required, neither was given a green light.

Also, there is no mention of a few others that I think deserve honorable mentions. These include the movies "The Matrix", "Strange Days", "Cool World" and the book "Vurt" by Jeff Noon.

Are there any other Virtual World science fiction stories, or Virtual Reality stories I missed?  Please post those in comments, and I'll add them to this blog post.

Metaworld (24/7) and Metaverse Week in Review (Sundays 12pm SLT)

METAWORLD: Public Service Broadcasting for Virtual Citizens: News, views and events from the metaverse and dimensional web. Metaworld2 welcomes "Metaverse Week In Review" with Mal Burns and Tara Yeats (plus many more live guests) weekly on Sundays. Noon SLT.

There is always a lot of news programming and 24/7 videos from V-worlds & social networlds so you can enter and check out current news and video shows from the metaverse. (Archives of past shows are available by clicking the “On Demand” button on the Livestream viewer.)

Real Virtualities- livestreaming video


http://www.livestream.com/metaworld1
http://www.livestream.com/metaworld2
http://www.livestream.com/metaworld3
http://www.livestream.com/metaworld4

• All Shows
• Extra Shows
• show mentions
• Twitterstream

NEED A SHOW REMINDER?

We have a “Subscribe-o-matic” notices option! List of our current Second Life kiosk locations to subscribe plus RSS feed info – details here!

Incorporate Gaming In Virtual Events

Incorporate Gaming In Virtual Events
by Dennis Shiao of It’s All Virtual

Virtual Worlds, Virtual Tradeshows, Virtual Meetings and more…

We’ve reached a point in the virtual events industry where users who have attended 1-5 events (or more) are starting to ask, “What’s next”?  If the industry doesn’t effectively answer that question, then users will eventually stop coming back and attendance will suffer.  One concept that makes a lot of sense is to introduce gaming into virtual events.  By doing so, you’ll achieve real results.  Why gaming?  It’s all about REEL:

Retention
Retention is a key objective of any virtual event – whether it’s a lead generation event (virtual tradeshow), partner education event or a virtual sales meeting, you want attendees to leave the event with a level of retention over the content you’ve provided (e.g. exhibitor product information, your own product and technology specifications or the the coming year’s sales priorities and initiatives).  Even in a virtual career fair, “retention” is about job candidates retaining information about your company and why they might want to work there.

With gaming, retention isn’t going to be achieved magically...

[READ THE FULL ARTICLE HERE]

See also:

Virtual Trade Shows No Longer Novel at BtoBonline
Gaming and Virtual Reality at Cisco’s Annual Sales Meeting at Cisco

November 5th: A Reminder to STEP UP! Against Content Theft in Second Life

Step UP! Make your voice heard about Content Theft

For more information on Step UP! SL please visit our blog:
http://stepupsl.wordpress.com/

You are also invited to join our Step UP! Ning Group:
http://step-up-sl.ning.com/

 November 5th – Guy Fawkes Day or Bonfire Night in the UK.

Action:
a) On this day – 
no-one uploads textures to the grid.
This should show the economic power of people acting together, without harming content creators. We want Linden Lab to see the power of the feeling about the problem of content theft – and to discuss urgently strategies for tackling it.
b) As many people as possible wear an orange ribbon as a sign of support for creators. And creators can design these – they can be lapel ribbons, they can be arm bands, they can be tee-shirts … the idea is to make the orange ribbon the theme of the day. And everyone who gets a free orange ribbon gets an information sheet – explaining what content theft is, what they can do about it etc. And they also get an information pack that they can give to their friends (which also contains an orange ribbon for their friends). Why orange? It’s been used before, but has no overwhelming association (unlike pink or red ribbons). It’s a bright, noticeable colour. It suggests explosions and colour …
And it’s an opportunity for stores and content creators to become involved too.

Celebration:
The day ends with parties. Bonfire parties. That means that all around the grid, people have parties. We’re not going to be trying to stage Big Events that maybe only 60 or 70 people can cram into. Instead we encourage every club to hold a Step Up! party. We encourage every musician to play Step UP! events. Everyone on the grid has a part to play. Everyone can take part.

Blog Love - Pixels and Policy with Max Burns

Pixels and Policy has burst onto the virtual world news, info, and opinion net scene.  Run by Max Burns

Pixels and Policy

Uncovering the ways virtual worlds change our politics, policy, and culture.

Home
Archives
Profile
Subscribe

I highly encourage to you to read & follow the blog covering so many important virtual world issues of the present day and the future to come.

DIGG IT:
http://digg.com/people/Pixels_and_Policy_Blog_about_Virtual_World_Issues

--
(no relation to Mal Burns, who is also an excellent virtual world media expert and journalist)

 

Doubledown's Terminology : Social Networlds

There has been a lot of talk lately about what to call "Virtual Worlds" or a "metaverse"  (right off the bat, ironically, the wikipedia entry for "Virtual World" says "computer-based simulated environment"  meanwhile metaverse on wikipedia says "The Metaverse is a fictional virtual world, described by Neal Stephenson)"

It was brought up last week at Metanomics Community Forum - The terms that floated around were "Virtual Environments" , or "Immersive Media" ... which led to "Virtual Synthetic Immerse Environments..."

It was brought up last Sunday at Metaverse Week in Review where Mal Burns has decided to change calling  "Virtual Worlds" into calling them "V-Worlds"

Facebook even has a category under 'interests' called "Virtual Social Media"  (which I'm quite impressed with so kudos to Facebook).

---

When I think of labeling a technology, I tend to think about how music genres became labeled.  My example in it's simplest form "Rock-n-Roll".... what the hell does that even mean?  Literally, it means stones and the outer breaded layer of a sandwich.  As future moved onward, rock-n-roll dropped the buns, and became "rock"  soon after that sub-genres emerged (alternative, metal, punk, etc).    Lets say there's a band that categorizes themselves as "rap metal emocore electrofunk", the music stores will sell their CDs in the "rock/pop" section.  Why? because people get what that means without having to use wikipedia... even if the term doesn't even fit.

Electronic music genres are the same.  For example, there's a genre called "IDM" (Aphex Twin falls into this genre).  What is IDM you ask?   Well it stands for Intelligent Dance Music.  If you've ever listened to Intelligent Dance Music, the first thing you think is 'there's no way in hell anyone can dance to this'.  So Aphex Twin coined the term "Brain music".   Sounds more fitting in my opinion... however, Aphex Twin to this day is the only one that uses the term... to everyone else, it's still IDM.

Basically every term in history came to fruition through a chain of small conversations and events which led to the terminology just STICKING.  ... And that becomes the label... whether it fits or not.     There's never been a strong enough campaign to change a label society decides to stick with out of convenience.


Well here's what I've decided, take it or leave it:   I....  I am going with this one:    
"Social Networlds"  ... (Virtual Worlds + Social Networks is a nice simple play on words, and that is all we really need.)

Either way (and point being), the terms Virtual World and Metaverse are here to stay (with "immersive environment" as a runner up).  Those terms already stuck, and there's not going to be a way to change it.   But hey, call an inworld social universe whatever you wish... no one will understand what you're talking about until you describe what you mean anyway.  The description and definition that comes along with the label is what matters most.

-Doubledown Tandino

NEW FTC RULES: http://bit.ly/1B3xI6
Full Disclosure   :  I wrote this blog post in my underwear and my underwear is made by Hanes.

Step UP! Make your voice heard about Content Theft

via:
Step UP!  Make sure to visit and spread this link --  http://stepupsl.wordpress.com/

Make your voice heard about Content Theft

In the wake of the wholesale theft of sims and content over the weekend, like many people we wanted to do something about it --and also about all the other content theft that we have been fighting for so long -- in the Content Creators Association and in magazines and on TV shows. Th Step Up! campaign is centred on a special day of action that everyone can become involved with, and that can empower and inform people.

Step UP! kiosks are now available on XStreet

 kiosks available on XStreet.and you should find them at tinyurl.com/ydlpely, or you can search on Step UP!  They are, of course, free.

Step UP!

Make your voice heard about Content Theft

• About Step UP!

If you want to find out more about Step UP! … CLICK

The start of Step UP!

We are aiming for a day that draws together action, education and celebration. We want a focus that empowers people – and rather than dictates to people, allows them to express their own creativity in a variety of ways. It also draws attention to the strength of feeling that there is here on the grid.
2) We need to make people feel empowered by what they do. And, because we are hardly the most time-free people on the grid – we need something that they can largely organize themselves!
So these are our thoughts: We are nominating a day as Step UP! Day – which will be  
November 5th – Guy Fawkes Day or Bonfire Night in the UK.

Action:
a) On this day – 
no-one uploads textures to the grid.
This should show the economic power of people acting together, without harming content creators. We want Linden Lab to see the power of the feeling about the problem of content theft – and to discuss urgently strategies for tackling it.
b) As many people as possible wear an orange ribbon
as a sign of support for creators. And creators can design these – they can be lapel ribbons, they can be arm bands, they can be tee-shirts … the idea is to make the orange ribbon the theme of the day. And everyone who gets a free orange ribbon gets an information sheet – explaining what content theft is, what they can do about it etc. And they also get an information pack that they can give to their friends (which also contains an orange ribbon for their friends). Why orange? It’s been used before, but has no overwhelming association (unlike pink or red ribbons). It’s a bright, noticeable colour. It suggests explosions and colour …
And it’s an opportunity for stores and content creators to become involved too.

Celebration:
The day ends with parties. Bonfire parties. That means that all around the grid, people have parties. We’re not going to be trying to stage Big Events that maybe only 60 or 70 people can cram into. Instead we encourage every club to hold a Step Up! party. We encourage every musician to play Step UP! events. Everyone on the grid has a part to play. Everyone can take part.

Education:
This is going to come in several forms.
1) Info pack
These will be given out with orange ribbons in stores and at parties.
2) Media
Audio and Visual service ads. The Press. The Blogsphere – everyone can play there part in getting out the message that we have had enoufgh, and we have chosen to Step UP! against content theft.
3) Video
Short informational films – tutorials about content theft.
On the Designing Worlds shows we’ve talked again and again about the need for a social shift – so that people see content theft as socially and morally unacceptable. So … let’s go for it!
Watch this space for more details on how you can become involved, and how you can share with us your plans for Step UP! Day.
The concept originates with a small group – Angie Mornington, Gabrielle Riel, Gwen Carillon and Saffia Widdershins. But more and more people are now becoming involved. And you can too.

by primperfect

• Related:
  
  
  
  
  • If you want to find out more about Step UP! …
  • Step UP! kiosks are now available on XStreet
  • Join the new Step UP! inworld group!
  • Step UP ribbons, information packs and kiosks now available!
  • The start of Step UP!
  • Getting Step UP! stuff
  • Step Up! Campaign
  • Step Up! Day
  
  
• Content Creators Association
  
  

Todd’s Guide to Virtual World Business - www.VirtualWorldBusiness.com

Todd’s Guide to Virtual World Business

by Todd Borst of virtualworldbusiness.com

Want help with your Second Life business? Here is a reading guide to find just what you need.
A blog is a great medium for news and journal, but not so much for finding old but useful articles. Personally, I hate digging for content as well. That’s why I’ve made this post.
This list contains many of the articles written this far. It is broken down by topic for your reading pleasure.
Enjoy, bookmark & share with friends that might find it useful.

-Todd Borst


  Understanding Virtual World Business

• 3 Undeniably Awesome Reasons to be in Second Life
• Seven Ways to Make Money in Second Life
• Five Reasons to Start a Virtual Business
• How to Start a Business in Second Life
• What Sells in a Virtual World

Tools and Resources

• Essential Free Help for Second Life Startups
• Quick Tip: Scripting Made Easy
• Second Life Business Resource List
• How Do Your Customers Find Your Shop?
• Insider Trading with Virtual Money

Marketing and Generating Traffic

• Affordable Second Life Marketing
• Are Top Classifieds Worth Your Money? (Part 1) (Part 2)
• Ad Analysis – XStreetSL.com
• Tips For Measuring Your Marketing Efforts
• Know Your Customers: Second Life Demographics
• What Are People Making and Buying in Second Life?

Warnings and Pitfalls

• How to Beat the Freebie Culture
• 10 Ways Your Store is Pissing Off Customers
• How to Handle Content Theft in Second Life
• Does Your Profile Description Repel Customers?
• Six Ways to Cripple Your Second Life Business
• Avoiding the Virtual Land Trap
• Two Myths About Second Life Income

Motivation and Self-Discipline

• Secrets of Success from Richard St. John
• Do You Have A Release Schedule?
• 7 Cures for a Dying Virtual Business
• Finding Your Motivation

Product Design Tips

• Recipe for Creating a “Must Buy” Product
• How to Choose Between Copy VS Transfer
• Create Originality By Using Other People’s Ideas
• How to Write Product Descriptions That Sell

Customer Service

• Improving Customer Service by Ignoring Requests
• Fool Proof Instructions to Reduce Dumb Questions
• Five Ways To Say No Without Being An Ass

Personal Introduction

• My Initial Inspirations
• Hi, I’m Todd. What’s Your Name?
• Why I Quit My Job to Start a Virtual World Business

The Face of Koinup Contest - Two Days Left to Submit an Entry

The Face of Koinup contest is wielding the most beautiful, unique pieces from all over the multi-metaverses.  September 30th is the deadline for submissions, so get your entries into the group ASAP.



Koinup is looking for new images to display on the front page.
5 winning entries will be displayed in the Koinup homepage

Koinup is more and more perceived as a guide/portal for virtual worlds. So we're looking for images (taken in virtual worlds) that showcase the most interesting/awesome things people can view, do or experience in a virtual world  Read all the rules, here

by DoubledownTandino

by PeaceOfArt

by BadCompany

by CristianRexie

by PANTELEIMON-AEON

by CarlottaCeawlin

by Sisar

by Sisar

by PeaceOfArt

by Ann

by mika_chan

by Marty86

by Trixibelle
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Check out all the current events, news, and contests from Koinup on their Facebook page:

Koinup on Facebook