Saturday, May 16, 2009

How to Run a Music Remix Project

I wanted to present this excellent article regarding setting up and running a remix collaboration or contest. This completely applies to Second Life.

How to run a Remix Project
A Remix Project is a Great Way to Promote Yourself and Your Music

If you are interested in running remix projects, the following should help you get started and get the most out of your remix project.

Full article by

Remix Projects

Even if you aren't creating electronic music, running a remix project or simply allowing others to remix your music is a great way to promote your music and yourself as a band/artist. You may feel that your music isn't 'remixable,' but chances are, it is, remixing works across all genres.

There are many ways a remix project can function, but the most common is as follows. You write a song and record it, then you take the separate tracks from the recording and save them as WAV files, or convert them to high bit rate mp3 files. Be sure to not include effects, you'll want to make these files 'dry.' You now have a 'sample pack' which you can zip up w/ a 'ReadMe' file inside that contains copyright info and any rules about the project. Next, you upload the zipped up samples to a Web site, then get ready to do some promotion. After a period of time, you can select a winner, or just let the project play out for years. After the remix project is over, you should keep it online with all the songs. This way the project can continue to serve as a promotional tool for not only you, but also the artists who participate.

Preparing a Song for a Remix Project

While it is possible for people to take a completed/mixed song, lift their own samples from it, and create a remix, this isn't really remixing, it's sampling. In order to 're-mix,' an artist/producer needs access to the raw elements that were used to create the song (or anything else being remixed). The following is some information to help you prepare those raw elements so the remix artists have quality material to work with.

...Planning Your Remix Project:

Before you start, you should have a plan or reason for your remix project. Is this a new release you are promoting? Maybe the launch of a new collective? Possibly you are looking to get B-sides created for a 12in release? Or, maybe you just want to dive in to the whole remix, mashup and sample scene. Whatever the reason, your project may not go anywhere unless you actively promote it and have a plan. Web promotion ideas and methods is a whole different discussion, so we'll leave that out for now.

Before you do the promotion, setup your Remix project page or site. Artists with upgraded accounts at can create these in the My Account area of the site, under Music Projects.

This would be a good time to work out the 'terms and conditions' for our project. Be sure to define how the remix artist can use their remix, for example: can they post it online or on P2P networks, can they put it on their own CD, what will the copyright or Creative Commons license be for the remixes. Are there any rules as to how the remixes should be titled (some artists want their name in the song title). Don't try to dictate too much control though, you'll find that having these people promoting their own remixes creates another wave of promotion for you, possibly bigger than the one you created. At ArtistServer, we provide a general set of terms and conditions for you to start with, feel free to modify them how you like.

Once you have your promotion plan, the sample packs, and maybe even some banner ads created for your project, you'll be ready to announce the project on forums, blogs, your site, places that allow news releases posted about independent music, and fliers in your local clubs and appropriate stores. You'll want to include a link to your remix project Web page, so be sure to create your project before printing fliers.

read more | digg story

No comments: